About

Biography

arona-maskilArona Maskil has a Bachelors (B.A.) degree in Communications and Public Relations from State University of New York and a Master’s (M.A.) with honors from the College of Management, Academic Studies, the Department of Behavioral Sciences with a concentration in Family Studies.

 

For the last seven years, Ms. Maskil has specialized in intercultural, relocation and cultural awareness training (CQ).  She serves as an expert trainer on US-Israel relocation for Dwellworks, Inc. one of the leading international relocation firms in the U.S. In addition, she works with various global mobility and intercultural training organizations based in Israel.

 

Within these and other frameworks, Ms. Maskil trains and coaches individuals and families who are in the process of relocating to the U.S. She also trains incoming foreign business persons and their families who relocate to Israel to better understand the local business and living culture in Israel. In addition, as a Cultural Intelligence Trainer (CQ), Ms. Maskil coaches individuals and teams in organizations whose objective is to expand their business activities to the global market through teaching cultural awareness skills to the organization members.

 

Ms. Maskil is considered a leading expert on Israeli, U.S and global business culture and as such conducts workshops for international organizations for better understanding of the skill-sets needed to conduct successful global business interactions. Ms. Maskil has worked with organizations such as Intel (U.S.A.), Graebel, Harvard Business School, Department of State, Kimberly-Clark, Magen, Medcon, Abbvie, Alcon Labs, Qualcom, Mellanox among others.

 

From 1995-2015, Ms. Maskil served as the Director of EducationUSA – Israel (Fulbright Commission), a part of the U.S. Embassy in Israel, the only official body in Israel supported by the US Department of State and authorized by the U.S. government to advise and prepare students for higher education in the United States. In her comprehensive experience, Ms. Maskil has advocated extensively for American-Israeli academic collaboration and has frequently presented at national and international conferences on higher education and cultural awareness topics.

 

Working with EducationUSA, Arona spearheaded and developed an inter-cultural training program that has served over the years thousands of students (and their families), post-doctoral scholars and others in successfully relocating to the U.S. as well as facilitated cultural training sessions at the Weizmann Institute, the Technion, Ben-Gurion University and within other academic settings.

 

She is a  graduate of the Adlerian School of Professional Coaching with an advanced course in Relationship Coaching,  has completed an MBSR (Mindfulness Bases Stress Reduction) course at the Interdisciplinary Center, Herzliya and is a certified group coach facilitator. Ms. Maskil integrates all her diversified coaching skills in her work as an intercultural trainer.  She is a member of the International Coaching Federation (ICF) and the Israeli Coaching Association.

 

Ms. Maskil’s personal background contributes to her comprehensive understanding of acculturation and cultural adaptation to new environments. Born in the U.S. and raised in Finland and Germany, she returned to the U.S. with her family, and in 1993 made Aliyah to Israel.

I invite you to look at other perspectives, to embrace other realities, to empower diversity and to become tolerant of others. We all need to commit to making our homes, our workplaces and this world a better place.

Cultural Intelligence

Cultural Intelligence is the key competency to succeed in today’s international world.

Relocation Training

Career success in a new culture is dependent upon the ability to adapt to the new business environment.

Business culture in the U.S.

The common assumption is that if you have visited the U.S. and speak English, you are qualified to understand the local business culture.